Navigating Digital Transformationwith Strategic Insight
Empowering Businesses Through Innovative Product Management
With a proven track record at Ericsson as transformation leader and as consultant for multiple tech startups, I lead teams to deliver impactful digital strategies and e-commerce solutions that drive business growth.
About Me
Transforming Ideas into Digital Success
I'm Diego Chedufau, a seasoned professional leading transformations in Product Management, Digital Strategy, and E-commerce implementations. With over a decade of experience, I specialize in bridging the gap between innovative technology and strategic business outcomes.
My passion lies at the intersection of sales and product development, where I drive digital transformations, automation initiatives, and delivery pipelines that create measurable impact. I believe in the power of strategic thinking combined with hands-on execution to deliver solutions that not only meet today's needs but anticipate tomorrow's opportunities.
Currently serving as Head of Software Delivery and Product Support Transformation at Ericsson and Chief Product Officer at Toldy, I lead cross-functional teams to implement cutting-edge solutions that drive business growth and operational excellence.
Languages
Core Competencies
Key Achievements
Led DevSecOps transformation initiatives at Ericsson, introducing strategic roadmaps that improved delivery efficiency
Successfully launched B2C and B2B products at Toldy, driving significant market expansion
Developed test automation tools that reduced test execution time by 90%, revolutionizing software delivery pipelines
Expertise in multiple e-commerce platforms including Shopify, Magento, WooCommerce, and custom React implementations
Professional Experience
A proven track record of driving digital transformation and product innovation across leading technology companies
Head of Software Delivery and Product Support Transformation
Leading comprehensive DevSecOps transformation initiatives across the organization.
CTO as a Service
Developed tech strategy and led AI-based platform development for video consultation platform.
CTO as a Service
Designed and built Sonny Angel's ecommerce platform unifying B2C storefront and B2B wholesale in a scalable ecosystem.
Education & Certifications
Continuous learning and professional development to stay at the forefront of technology and business strategy
Academic Background
Master in Environmental Management
ITBA (Instituto Tecnológico de Buenos Aires)
Advanced studies in environmental management with focus on sustainable business practices and environmental impact assessment.
Key Areas of Study:
- Specialized in sustainable business practices
- Environmental impact assessment methodologies
- Corporate sustainability strategies
- Regulatory compliance and environmental law
Electronic Engineer
ITBA (Instituto Tecnológico de Buenos Aires)
Comprehensive engineering education with strong foundation in electronics, systems design, and technical problem-solving.
Key Areas of Study:
- Electronics and systems design
- Digital signal processing
- Control systems and automation
- Project management and technical leadership
Professional Certifications
AWS Certified AI Practitioner
Amazon Web Services (AWS)
Comprehensive certification in AWS AI services, machine learning fundamentals, and AI implementation strategies.
Skills Acquired:
AWS Certified AI Practitioner Early Adopter
Amazon Web Services (AWS)
Early adopter certification recognizing expertise in emerging AWS AI technologies and services.
Skills Acquired:
Introduction to FinOps
FinOps Foundation
Certification in cloud financial management practices, cost optimization, and FinOps methodologies.
Skills Acquired:
LFS169: Introduction to GitOps
The Linux Foundation
Comprehensive training in GitOps principles, continuous deployment, and infrastructure as code.
Skills Acquired:
Introduction to Generative AI
Google Cloud Skills Boost
Foundational certification in generative AI concepts, applications, and Google Cloud AI services.
Skills Acquired:
High Performing Product Management
tolpagorni thoughts AB
Advanced certification in high-performance product management methodologies and leadership.
Skills Acquired:
BCSS Cloud Fundamental Level
Ericsson
Ericsson's cloud fundamentals certification covering telecom cloud infrastructure and services.
Skills Acquired:
SET2WIN Sales Foundation 5G Core
Ericsson
Specialized certification in 5G core network technologies and strategic sales methodologies.
Skills Acquired:
SET2WIN Sales Foundation Challenger Mindset
Ericsson
Advanced sales methodology certification focusing on challenger selling and strategic thinking.
Skills Acquired:
Let's Connect
Ready to drive your next digital transformation project forward? Let's discuss how we can work together.
Get in Touch
I'm always interested in discussing new opportunities, whether it's consulting on digital transformation initiatives, product management challenges, or exploring full-time leadership roles. Let's start a conversation about how I can help drive your business forward.
Quick Actions
Current Availability
Open to consulting opportunities and strategic leadership roles. Currently based in Madrid with flexibility for remote collaboration.
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